GrAPE

Graphical Assistant for Prerequisite Enrollment

MGT department

MGT 407R. Marketing (4 units)

Link to catalog page: https://catalog.ucsd.edu/courses/MGT.html#mgt407r

Description

By taking an analytical approach to the study of marketing problems, this course provides an understanding of customers and competitors as a basis for developing, pricing, promoting, and distributing goods and services that satisfy customer and organizational objectives. Letter grades only. Students may not receive credit for both MGT 407R and MGT 407. This is a distance education course. Prerequisites: Executive MBA student or instructor approval or department approval.

Prerequisite courses

MGT 407R has no prerequisite courses.

Successor courses

No courses have MGT 407R as a prerequisite.